Data-Driven Analyst, Respected author
CBS NEWS Political contributor and producer
former dir, White house initiative on hispanic education
Since 2003, Leslie Sanchez has served as a leader in market research specializing in the women’s and Hispanic-Latino marketplace. Her career has been spent at the forefront of data-driven analysis that shifts opinion, shapes policy and aids the decision-making process for global corporate brands, universities and colleges as well as international non-profit organizations.
For her work, Hispanic Business magazine called her one of the nation’s “100 Most Influential Hispanics,” and she was named “Texas Powerbroker” by the Houston Chronicle for being among the most influential Texans in Washington. She is the author of the critically-acclaimed– 'You're Come a Long Way, Maybe: Sarah, MIchelle, Hillary and the Shaping of the New American Woman' and 'Los Republicanos,' which accurately predicted key shifts in Latino vote prior to 2008.
Leslie started her career selling P.F. Collier encyclopedias door-to-door. Once in Washington, she was appointed by President George W. Bush to serve as executive director of the White House Initiative on Hispanic Education. Under her leadership, the initiative successfully built a grassroots network of 20,000 parents, educators and students, and issued two Presidential Commission reports aimed at closing the academic achievement gap between Hispanic and non-Hispanic students.
She appears regularly on network and cable television and was an on-camera member of CNN's 2008 award-winning election coverage team, making her one of only two Hispanic Americans hired as political contributors at major news networks, and the first at CNN. In 2012 and 2014 she signed with BBC News Worldwide as a political analyst for global coverage of the U.S. presidential and midterm elections, respectively.
Leslie earned a BA from The George Washington University and MBA from Johns Hopkins University. She served on the Board of Providence Health Foundation and currently serves on the Board of Nativity School, a high-performing inner-city school in Los Angeles.